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Tuesday, August 25, 2020
The Integral Part Of Organizational Management Commerce Essay Example For Students
The Integral Part Of Organizational Management Commerce Essay Over the mature ages, Outsourcing has gotten a worked in bit of most organizations vital and operational bearing because of the interest to remain competitory known to man showcase by means of an efficacious flexibly link. The interest to redistribute so as to cut expense in the creation methodology has achieved a situation where organizations have stocks that are low on cost however high in quality. In any worry, overall gain formulating and length of administration are a definitive finishes and can be accomplished using arranged assaults thus the develop of redistributing. It is primarily planned for taking a gander at ways an organization can pick the most skilled and cost viable supplier, who at long last will affect cost of creation, fiscal estimation of administrations or products and overall gain. Re-appropriating, which is firmly connected with an adequate gracefully link, is principal to the development and heading of an organization. Outline1 OUTSOURCING DEFINED2 FIGURE 1.1 PROCESS OF OUTSOURCING3 Globalization, OUTSOURCING AND BUSINESS RESTRUCTURING4 Figure 1.2 OUTSOURCING AT THE CENTER OF A FUNDAMENTAL RESTRUCTURING OF BUSINESS5 OUTSOURCING6 REFLECTIONS AND ARGUMENT7 Decision Redistributing DEFINED We will compose a custom paper on The Integral Part Of Organizational Management Commerce explicitly for you for just $16.38 $13.9/page Request now Redistributing, being a bit of the creation system in many organizations, is simply non only about procurance of regular stuffs, constituents, and administrations from able suppliers however rather, it Is a key assurance made to cut expense in the creation methodology taking to an expansion in asset apportioning alongside uplifted administrative taking care of the core abilities of an organization. It ought to be noticed that in spite of the fact that re-appropriating is a key assurance, redistributing shows a segment in the improvement of that conspire. There is no cosmopolitan definition for re-appropriating especially when you take attention to the various divisions in concern today. In their study of Information Technology ( IT ) re-appropriating, Loh and Venkatraman ( 1992:9 ) characterized sourcing as the significant part by outer dealers in the physical as well as HR related with the full or explicit constituents of the IT foundation in the client organization . Re-appropriati ng has other than been characterized as stocks provided to the transnational house by autonomous suppliers from around the universe and the degree of constituents and completed stocks provided to the house by free suppliers ( Kotabe,1992:103 ) .Furthermore, redistributing has been characterized as the trust on outside beginnings for manufacture constituents and other worth including exercises ( Lei and Hitt,1995:836 ) . It is obvious to see that re-appropriating takes on various assaults when applied to arranged segments. Re-appropriating may hold grouped definitions yet the strategies are unvarying. The strategy of re-appropriating experiences stages before a supplier is chosen. Figure 1.1 shows the methodology associated with redistributing. FIGURE 1.1 PROCESS OF OUTSOURCING Provider SUPPLIER Checking SELECTION DESIGN PROCUREMENT SOURCING What's more, AND COLLABORATION PLANNING AND Evaluation CONTRACT ANALYSIS Exchange Starting: Chopra, S and Meindl, P.2004. Flexibly Chain Management: Scheme, Planning and Operations Globalization, OUTSOURCING AND BUSINESS RESTRUCTURING The develop of redistributing is extremely extraordinary in organizations due to non simply key grounds, yet moreover, the idea of the universe we live in today. We live in a globalized universe which has realized worldwide financial incorporating portrayed by facilitated commerce and capital movement in this manner making a planetary market. The term, DEATH OF DISTANCE, best portrays re-appropriating on a bigger graduated table. The planetary society today is to such an extent that movement of data has gotten nearly simple because of mechanical progresss and the internet. We have states on one side of the planet paying organizations on another for specific administrations. A delineation can be taken from IBM. They utilize Indian applied researchers to execute everyday ordinary consideration maps on bundle planned in the U.S ( HILL 2010 ) . Care is an assistance, and in the occurrence of IBM, that administration is plainly being re-appropriated to another bit of the universe because of a level of expertness from the supplier and non covering the advantages of clasp zone. Along these lines, the re-appropriating develop augmentations the planetary graduated table. Re-appropriating which can be viewed as an instrument utilized by worries to cut cost and apportion assets has an off shoring measurement related with it. Seaward redistributing is focused on cost decline and is the most convincing component. Seaward redistributing involves voyaging an organization s inward concern methodology to an outside organization in another state. An incredible per centum of cost retirement funds can be found in the compensation contrasts between representatives in created states and those in developing monetary frameworks, for example, Asia and Eastern Europe. In footings of remunerations, the undermentioned representations best depicts the ground or grounds an organization would decide for seaward redistributing: .u54a52bfe87e8205d47da649af8db2690 , .u54a52bfe87e8205d47da649af8db2690 .postImageUrl , .u54a52bfe87e8205d47da649af8db2690 .focused content territory { min-tallness: 80px; position: relative; } .u54a52bfe87e8205d47da649af8db2690 , .u54a52bfe87e8205d47da649af8db2690:hover , .u54a52bfe87e8205d47da649af8db2690:visited , .u54a52bfe87e8205d47da649af8db2690:active { border:0!important; } .u54a52bfe87e8205d47da649af8db2690 .clearfix:after { content: ; show: table; clear: both; } .u54a52bfe87e8205d47da649af8db2690 { show: square; change: foundation shading 250ms; webkit-progress: foundation shading 250ms; width: 100%; haziness: 1; progress: obscurity 250ms; webkit-change: mistiness 250ms; foundation shading: #95A5A6; } .u54a52bfe87e8205d47da649af8db2690:active , .u54a52bfe87e8205d47da649af8db2690:hover { darkness: 1; change: murkiness 250ms; webkit-progress: murkiness 250ms; foundation shading: #2C3E50; } .u54a52bfe87e8205d47da649af8db2690 .focused content region { width: 100%; position: rel ative; } .u54a52bfe87e8205d47da649af8db2690 .ctaText { outskirt base: 0 strong #fff; shading: #2980B9; text dimension: 16px; textual style weight: striking; edge: 0; cushioning: 0; text-beautification: underline; } .u54a52bfe87e8205d47da649af8db2690 .postTitle { shading: #FFFFFF; text dimension: 16px; text style weight: 600; edge: 0; cushioning: 0; width: 100%; } .u54a52bfe87e8205d47da649af8db2690 .ctaButton { foundation shading: #7F8C8D!important; shading: #2980B9; fringe: none; outskirt span: 3px; box-shadow: none; text dimension: 14px; textual style weight: intense; line-stature: 26px; moz-fringe sweep: 3px; text-adjust: focus; text-enhancement: none; text-shadow: none; width: 80px; min-tallness: 80px; foundation: url(https://artscolumbia.org/wp-content/modules/intelly-related-posts/resources/pictures/basic arrow.png)no-rehash; position: supreme; right: 0; top: 0; } .u54a52bfe87e8205d47da649af8db2690:hover .ctaButton { foundation shading: #34495E!important; } .u54a52bfe87e8205d47 da649af8db2690 .focused content { show: table; stature: 80px; cushioning left: 18px; top: 0; } .u54a52bfe87e8205d47da649af8db2690-content { show: table-cell; edge: 0; cushioning: 0; cushioning right: 108px; position: relative; vertical-adjust: center; width: 100%; } .u54a52bfe87e8205d47da649af8db2690:after { content: ; show: square; clear: both; } READ: Paradise Lost By Milton EssayArchitects, creating structures from considers acquire $ 250 every month in the Philippines when contrasted with $ 3000 per month in the United States. Java coders in India win $ 5,000 a twelvemonth contrasted with $ 60,000 in the United States. Aviation applied researchers in Russia win $ 650 every month contrasted with $ 6,000 for their United states counterparts U.S. prepared and authorized radiotherapists in India read X raies, MRIs and CT examine for not exactly a large portion of their U.S. inverse numbers ( Corbett, M 2004 ) . Seaward re-appropriating has dynamically become bit of the creation technique in many organizations because of advantages from the compensation development and capable expertness from the suppliers. Asides from organizations, authoritiess have other than taken up seaward re-appropriating. For outline, the United States health area in 2008 utilized 34,000 Filipinos in the worry of translating American clinical files.More all around, a few estimations recommend that the redistributing of numerous managerial processs in wellbeing consideration, for example, customer administration and cases handling, could chop down wellbeing consideration cost in America by each piece much as $ 70 Billion dollars ( HILL 2010 ) . There is no vulnerability that re-appropriating is here and here to remain. With an expansion in redistributing organizations, I don't get this' meaning for the worry part? The build of redistributing has and will take to organizations having the option to get the contributing musicality and distribute those assets to a greater amount of import aspects all together continue their core abilities. For representation, Nike. Its core abilities can be found in its structure and selling capablenesss which give them that additional preferred position over adversaries. As a result of focusing on their core capabilities, Nike redistributes the creation of its places to some Asiatic states like Vietnam, China. In this way, the interest to place in manufacture workss and capacity establishments have been disposed of which in twist decreases the contributing beat. An expanded feeling of rivalry or hyper rivalry is obvious between significant adversaries furthermore among suppliers. An elevated feeling of rivalry among suppliers prompts an expansion in the quality and rule of products or administrations. The expansion in the quality and basis is gone before by rivalry ; a supplier realizes that so as to remain applicable it needs to better on the nature of
Saturday, August 22, 2020
Marketing of Mondelez International-Free-Samples-Myassignmenthelp
Question: Discusss about the Sustainable Management and Marketing of Mondelez International. Answer: Presentation Mondelez International is a generally known American confectionary, food and refreshment organization that produces gum, powdered drinks, ice cream parlor, and bread rolls (Berg 2016). The worker quality of the organization is around 90,000 and it has been headquartered in USA. The item arrangement of Mondelez International incorporates a few billion-dollar brands like Stride, Trident, Oreo, Cadbury and Halls and with the equivalent; the brand has buyers from 165 unique nations (Fernandes, Gupta and Vidyasagar 2016). This paper will expound on dissecting its full scale and miniaturized scale ecological factors through showcasing blend and SWOT examination. It will additionally reveal insight into the maintainable showcasing activities taken by this organization and will propose not many procedures and rules that it could be utilized by it so as to improve its business. Conversation Promoting Mix Item The organization has enormous cluster items and limit of its items are been picked up by its merger with the brand Cadbury. Cadbury has created an enormous number of money cows in its scope of items. Advantage, Dairy Milk, Bourneville, Five Star, Cadbury clairs are a portion of the well known items in the chocolate business (Pai and Subramanian 2014). Under the fragment of bread rolls, the organization has propelled Oreo in the year 2010 that is without a doubt increasing a piece of the overall industry at an exceptionally quick pace, concealing in excess of 100 crores in the incomes. Under the drink fragment, bournvita again is the significant pioneer in the milk added substances. Alongside that, the mouth revitalizer or the solution for cold and hack Halls, is utilized by the individuals all over India. Due to such an immense scope of items in its portfolio, Mondelez is one of the main names in the field of chocolates, everywhere throughout the world. Cost Alongside the nature of the item, there comes the value that Mondelez also considers as it were. Since the nature of every one of its items are high just as the Oreo bread and bevarages too requires a constant showcasing in the market to stay on the top, the item cost of the Mondelez is likewise very high for certain results of it (MacGregor et al. 2016). Nonetheless, for different items that need less or no showcasing, the costs are a lot of low and sensible enough. Due to its situating, Dairy Milk is viewed as one of the most premium brands of chocolates, however as its cost is a lot of low than the other premium chocolates, it is acknowledged by close about every one of the objective portions (Shrivastava 2016). There are assortments of result of Mondelez and relying upon the kind of buyer who are going to get them, their evaluating are set appropriately. Appropriation system The circulation technique of the organization is extremely fabulous and is simultaneously, far reaching too. The result of the organization is accessible in all the urban zones including the A, B and C classification of towns. It likewise follows a similar system of FMCG. The items are accessible internationally at each candy machines, supermarkets, discount clubs, medicate stores, shopping centers, clinics and retail chains. It could be purchased from the online stores like Big container, eBay and Amazon also. It has a compelling circulation organize. It has disseminated every one of its items in outside business sectors including India. All the significant creating nations and urban areas are secured by the appropriation system of the organization. Advancement The item advancement of the organization is done through TV notice, magazine promotions and through announcements. The primary point of the organization is to make such items that would be delighted in by everybody (Mythily 2015). It focuses on the children maturing from 2 to 15 years to the adolescent and elderly folks individuals also. The majority of its commercials are enlivened in order to request the creative mind of the children. Be that as it may, the advancement of various item is extraordinary. For the advancement of Bourneville, the organization has kept a place that-You dont purchase a Bourneville, you procure it. The Cadbury festivity has a decent client base, where the chocolates are gotten tremendous sum and are given to the businesses, merchants and customers (SB and Sailaja 2014). showcasing. SWOT examination Qualities Mondelez has constructed a solid seller and wholesaler network inside scarcely any long periods of its development and this has made the vendors to put resources into preparing their business administrators for contributing various purchasers diverse one of a kind ways. In has as of late put resources into the Global Research and Development Hubs in Poland, Brazil, Mexico and India, that is helping them in selecting better applicants just as holding and creating abilities over an immense scope of fields. As talked about above, it has billion dollar brands such a Cadbury Dairy milk, Oreo, Milka, Trident gum, Halls candy and Toblerone and so on. These brand are supporting to income for Mondelez (Pai and Subramanian 2014). Shortcomings There is a vacillation in the EPS (Earning per Share). The EPS was diminished by 76.4% in the year 2016 and was expanded by 246.9% in the year 2015. Such a vacillation proposes, that there is lopsidedness in the execution of the methodologies. From the beneath referenced diagram, it very well may be delineated that there was an outstanding decrease in the absolute income in the year 2016 by 10.5% and in the year 2015 by 13.5% (Das nair, Nkhonjera and Ziba 2017). Diagram: Revenue history of Mondelez (Das nair, Nkhonjera and Ziba 2017) Openings There is a critical decrease in the deals of bread rolls in Latin America. In the year 2016, it was diminished to 734 million dollars from 1605 million dollars, which was about 54%. Subsequently, the organization can build its deals of roll in Latin America.. The organization can likewise enhance its item portfolio by including into it different sections, for example, that of bites. Mondelez can grow its business in other creating countries (Leonidou, Katsikeas and Morgan 2013) Dangers The developing qualities of the neighborhood distributers Increment in rivalry in the cutting edge business showcase among the contenders, a portion of its significant rivals is Mars, Hershey and Cargill and they really have an incredible brand notoriety in the market (Leonidou et al. 2013). The expense of the items used to make the organization items is ascending alongside increment in fuel cost, work cost, conveyance cost and so on (Tate et al. 2014). This is bringing about decrease of the edges of the brand. Organization position among the other three Among Barry Callebaut, Hershey and Cargill, Mondelez is positioning number two after Hershey. It is the second driving chocolate producing organizations after Hershey. Reasonable promoting standards The organization has propelled a site for its clients called the DearCadbury.com, with a mean to make its clients mindful in regards to moral sourcing and the earth (Sakas, Vlachos and Dimitris 2014). Directed at the clients, schools and its own specialists, Mondelez is making maintainability as significant piece of its drawn out methodology with an expectation that the site will mirror this. The organization likewise thinks about the requirements of every one of its clients, directly from the children to the more established ones or state, from the motivation buy to the family treats (Casadesus, Masanell and Zhu 2013). Mondelez structures its items to harmonize with the Easter, Christmas, Fathers and Mothers day and different other schedule tourist spots. Cadbury likewise utilizes the Choose Cadbury promoting system so as to energize a connection between these occasions and the chocolates. Besides, the organization follows dissemination system. In spite of the fact that the organization is following FMCS, still it can't make its items accessible in a portion of the urban and provincial areas. Notwithstanding, it makes its items accessible through the CF from the distributer or the retailers to the end clients and this is a three level dispersion approach. Ends From the above examination unmistakably Mondelez is without a doubt a main American confectionary, food and drink organization that can possibly turn into the top most organization in the rundown of the best food and refreshment organizations. Be that as it may, in view of the above examination there are not many suggestions made underneath: Single promoting procedure isn't adequate so as to accomplish the vital goals in such a contemporary business condition. Henceforth, Mondelez ought to apply the blend of vital promoting models whose ideal mix would depend on singular conditions specifically to focused markets of the person. It must vary in its key methodologies relying upon various individual market. References: Berg, B., 2016.As sweet as it gets: Corporate social duty in the ice cream parlor industry(Doctoral exposition, Quinnipiac University). Casadesus?Masanell, R. what's more, Zhu, F., 2013. Plan of action advancement and serious impersonation: The instance of sponsor?based business models.Strategic the executives journal,34(4), pp.464-482. Das Nair, R., Nkhonjera, M. furthermore, Ziba, F., 2017. Development and Development in the Sugar to Confectionery Value Chain. Fernandes, S.F., Gupta, P. furthermore, Vidyasagar, A., 2016. Cadbury IndiaSweet Turning Sour.Ushus-Journal of Business Management,15(4), pp.37-54. Leonidou, C., Katsikeas, C., Morgan, N. 2013 Greening the promoting blend: do firms do it and does itpay off?. Diary of the Academy of Marketing Science, 41(2), 151-170. Leonidou, L.C., Leonidou, C.N., Fotiadis, T.A. what's more, Zeriti, A., 2013. Assets and capacities as drivers of lodging ecological promoting procedure: Implications for upper hand and performance.Tourism Management,35, pp.94-110. MacGregor, J.F., Liu, Z., Bruwer, M.J., Polsky, B. what's more, Visscher, G., 2016. Setting synchronous particulars on different crude materials to guarantee item quality and limit risk.Chemometrics and Intelligent Laboratory Systems,157, pp.96-103. Mythily, G., 2015. A SURVEY ON CONSUMER BUYING BEHAVIOR AND BRAND AWARENESS OF CADBURY AMONG STUDENTS IN SCHOOL A
Monday, July 27, 2020
Tips From a College Senior
Tips From a College Senior Itâs my last first day of school! Iâm feeling particularly sentimental about the fact that this is my final year, so for all you incoming freshmen and high school readers, I thought Iâd share a few of things Iâve picked up along the way: Learn to ask for help Everyone talks about how college forces you to become independent, but personally, college taught me how to ask for what I need. These four years are for you to invest in yourself and really make the most of the resources available to you. Thereâs this quote I really love from the poet Diane Di Prima: âYou can have what you ask for. Ask for everything.â Whether youâre seeking mentorship, emotional support, or academic guidance, there is someone (and in many cases, an entire designated team) at Illinois waiting to help. Ask for everything. Have a Plan B I canât count how many times things have failed to go according to plan during my college career. Itâs a blessing and a curse. Although in the moment, it often feels like the latter. Circumstances will change, and more importantly, you will change. My advice is to learn to embrace the uncertainty, and always have a backup plan in mind. For example, during my sophomore year, I applied for a competitive academic program in the College of Business. When I was rejected, I was devastated; but I had done some contingency planning. I chose to pursue another technical major and study abroad instead. Had I been admitted into that particular program, I wouldâve never had the opportunity to go to Hong Kong. This is a somewhat extreme example and not all backup plans entail jetting off to Asia for a semester, but my point is, itâs important to be adaptable, open-minded, and aware of your options. Choosing to study abroad in Hong Kong was arguably one of the most random decisions Ive made in college, but I wouldnt trade the experience for anything. Take pictures My biggest regret is that I have very few photos from my freshman year. I mean I probably have a dozen food pictures that I Instagrammed at various points, but none of my freshman dorm, the Quad in autumn, or the snowman I built with my friend the first time it snowed. I doubt senior citizen Ria will have any interest in the numerous grilled cheese photos that college Ria tooksheâd want to see the good stuff! Itâs possible that Iâm just terribly lazy when it comes to documenting memories, but Iâd definitely encourage all of you to put in a little more effort than I did. Future you will be grateful! Seriously, nobody needs this many sandwich photos! And with that, Iâll get off of my soapbox. I canât wait to see what this final year brings, and Iâm so excited to share the ups and downs with all of you. Go Illini! Ria Class of 2018 I'm studying both Finance and Information Systems and Information Technology in the Gies College of Business. Iâm from Los Altos, California.
Friday, May 22, 2020
Marx, Durkheim, Weber and Sociology Essay - 1681 Words
The theoretical works of Karl Marx, Emile Durkheim and Max Weber still influence sociological theory. Though their works are decades old they still are a major part of what sociology is today. Though their theories can seem very different, there are some similarities. To become a great sociologist one most learn and understands how to use all sociological perspectives. To do this one must understand and use the different theoretical perspectives created by Marx, Durkheim, and Weber. Karl Marx theoretical perspective on conflict is by far one the most interesting theories in sociology. Born into a middle class family in Germany, he had a very close relationship with his father. Marx began his studies in law, but switched to philosophy.â⬠¦show more contentâ⬠¦Those who control means of production have power over the rest of the society (Morrison, 2006). Marx saw two very different social classes. The first being the proletariat or those who work who own the means of production. The second class being the Bourgeoisie, or the owners of the means of production (Morrison, 2006). Marx believed that because one group had power over another is the root cause for social issues. When Marx saw the conflict between these two classes, he began to look for an understanding how it began. Marx focused on the change to a capitalistic society, by looking at the history of economic development. Marx believed that the economy went though different economic stages. He believed that each economic development had their own laws (Morrison, 2006). Marx saw that capitalism began because of industrialization. Conflict theory allows us to see the conflict between social life and capitalism. Marx saw the power struggle between classes and felt that it is wrong to ignore inequality. One of the biggest inequalities between the two classes was the alienation of the workers (Morrison, 2006). Only one class, the wealthy gains the full benefit of the labor. An example of this is a worker who builds something that they will never be able to afford. Because of this the worker loses control of their production. This is what conflict theory is, the power struggle between twoShow MoreRelatedThe Impacts of the Emergence of Sociology on the Works of Emile Durkheim, Karl Marx and Max Weber1057 Words à |à 4 Pagesemergence of sociology as a discipline is a result of the social, economic, political and technological developments in the eighteenth and nineteenth centuries. In this essay, the adequacy of this viewpoint will be analysed by pointing out these developments and highlighting their impact on th e works of Emile Durkheim, Karl Marx and Max Weber. The three are considered because they are regarded as the pioneers of sociology. 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Saturday, May 9, 2020
A Great Period Of Time - 1528 Words
For a great period of time, the main source of authority in the early western world was the Bible. People lived there lives according to the bible and followed Christian tradition. ââ¬Å"Prior to the Enlightenment, believing in God in the West was like believing in the sunrise; the answer to all the big questions of life was Godâ⬠(Wade). During this time many things revolved around the bible, as did the government since the bible was the main source of knowledge. Many viewed Christianity as the centerpiece of their lives, but the view of many would soon change during the time of the Enlightenment. The enlightenment began in the early 1700ââ¬â¢s and during this time period many people started coming up with new ideas about how the world worked.â⬠¦show more contentâ⬠¦Individuals wanted to use reason and rational to figure out how the world functioned, and they started to not accept religion as an answer. What spurred the Enlightenment to begin was the rise of skeptici sm across the region, the increase in literature, the works of Isaac Newton and The Scientific Revolution. The Scientific Revolution was probably the biggest reason for the Enlightenment to begin. The Scientific Revolution was a movement that began just before the Enlightenment where many new ideas came about through the work of science. There were many individuals that came up with new scientific ideas and many of them were put on trial for heresy, for having a belief that went against Christian tradition. We can see this with the work of Galileo and the new ideas that he came up with. His main claim was that the world was no longer a spiritual world and that it was a world of matter and science. These ideas really challenge the Christian faith and in fact, the pope and religious authority wanted him to give up his ideas, fearing that they would impact the Christian faith. With these new ideas, the gap between religion and science in the world was getting wider and wider. Many more individuals starting coming up with new ideas and these new ideas are what began the ââ¬Å"Enlightenedâ⬠time period in Europe. New ideas were
Wednesday, May 6, 2020
Media Influences Free Essays
When we as individuals have the desire to learn more about current events and the condition of the world it is only natural that we turn our focus towards the mediums that broadcast the information in which we are seeking. These information sources can be televisions, newspapers, magazines, and/or the most recent technological phenomenon, known as the internet. As of late, devices such as the television have been proven to be much more than just an amusement for many Americans. We will write a custom essay sample on Media Influences or any similar topic only for you Order Now With awareness of the power that television possesses, it has arguably become a given that the content broadcasted through a television also possesses great influence. The media is becoming an ever more powerful force in shaping the worldââ¬â¢s perception of itself. An individualââ¬â¢s struggle to develop, and maintain a unique identity and self-understanding apart from mediaââ¬â¢s influence is steadily becoming increasingly difficult for the youths of today. When the people of the world absorb the many manifestations of the media they believe they are simply viewing reality, but in actuality, the media often proves itself it to be the sole instigator of stereotypes, as well as the creator of adverse social problems that often plague our society. Personally, I believe in order to eliminate the stereotypes that the media generates the public must have a heightened awareness of both the existence of as well as the potential damage caused by these unrealistic and/or stereotypical images and messages we are bombarded with daily.Unfortunately, and just as it was discussed in the ââ¬ËKilling Us Softlyââ¬â¢ video, these detrimental messages are difficult to fight and to even identify effectively because of the ways in which they are ââ¬Å"wholesomelyâ⬠or ââ¬Å"harmlesslyâ⬠presented via advertising. Overwhelming amounts of time and money are devoted to raising a small, specially selected portion of the population as models of physical perfection ââ¬â and ââ¬ËKilling Us Softlyââ¬â¢ creator Jean Kilbourne exclaims, ââ¬Å"These body types practically do not exist! For the most part, the types of people we see in the media are television and movie celebrities, fashion models, and sports figures. It is one thing to be acknowledged for oneââ¬â¢s achievements, but the issue lies in that the glamorous ways in which these occupations are portrayed by the media are seemingly impossible to separate from the physical appearance of the people who hold them.The glamour that surrounds the media presentation of the lives and careers of these individuals extends, not surprisingly, to the clothes that they wear and the way that they look. One example solidifying this would be the fact that many celebrities, like Jennifer Lopez and Paris Hilton, create their own clothing and perfume merchandise lines, and both are prospering due to the constant bombardment of self improvement that television urges teenagers t o make. In fact, so much attention is given to celebrity appearances that entire television programs are devoted to little else but visual exploitation of celebrity clothing, and their tangible products of their latest fad workouts ââ¬â so we too, as common folk can also aspire to be the dangerously skinny, 6ââ¬â¢2ââ¬â¢Ã¢â¬â¢, 97 pound beauty with the flawless skin and natural stage presenceâ⬠¦achieving such characteristics is no sweat, right?The media presentation of the celebrity body has a single unifying image, regardless of the specific job title of a given celebrity. It can be argued that, because the media portrays celebritiesââ¬â¢ bodies as attractive, desirable, and ââ¬Å"good,â⬠they become national symbols of these characteristics. On the contrary, bodies that do not meet this lofty goal frequently are, consciously or unconsciously, regarded as ââ¬Å"badâ⬠or ugly. Consider the ââ¬Ësuccessfullyââ¬â¢ popular advertising campaign used by Subway, the national fast food sandwich chain. Jared,â⬠the ââ¬Å"starâ⬠of the recent number of television commercials, supposedly lost hundreds of pounds while on a diet consisting mainly of the chainââ¬â¢s sandwiches. Jaredââ¬â¢s ââ¬Å"beforeâ⬠pictures show him considerably larger than his current size, but they also show him alone, with no friends or family. In stark contrast, however, his ââ¬Å"afterâ⬠action shots consistently show him not only thinner, but also constantly in the presence of a beautiful woman. Although this is not always the case,) the advertising message here is clear and simple: being fat/not part of the 1% of the population that most modelsââ¬â¢ bodies fall into is considered to be the equivalent and/or predictor of oneââ¬â¢s life being bad, ugly, unhappy and lonely; while being thin/having no source of natural body fat leaves one happy and with attractive partner. Through these commercials, Jared has assumed celebrity status, solely on the basis that his body has changed to approximate more closely to the current standard of what the media considers to be attractive.In truth, there is a huge difference between the male and female body types glorified in the media and those of the public at large. For women, ââ¬Å"desirableâ⬠physical characteristics (as they are portrayed in the media) include being thin, long-legged, slim-hipped, and large-breasted. In addition, the media-portrayed ââ¬Å"desirableâ⬠physical characteristics for men include being mus cular and possessing a full head of hair. While this has been the normal projection of a ââ¬Å"desirableâ⬠man for decades, in some cases this desirable form has also been altered to an extreme (much like the unrealistic physical expectations of women. Just like the counterpart Barbie dolls, G. I Joe has evolved into a highly influential and popular action figure that displays levels of muscularity far exceeding the outer limits of actual human attainment. Thus, the unrealistic evolution of both Barbie and G. I Joe may seem insignificant, but in truth it reflects an ever changing and demanding projection of the human body that has been fabricated by none other than, the mass media.In the gap between what is absolutely beautiful in the eyes of the media and the physical reality of the popular majority, it seems as though nearly everyone, at some point in his or her life attempts to alter him- or herself in a physical way, in order to conform more closely to the marketed ââ¬Å"normâ⬠of attractiveness and desirability. Television, magazines, and newspapers are filled with advertisements promoting self-loathing attitudes, while offering ââ¬Å"miracle,â⬠and body-altering ââ¬Å"cures. The body that does not conform to a sexy, sleek stereotype becomes a thing to be hated, improved upon, and generally tortured into submission. Again, in the video we watched, media activist Jean Kilbourne concludes that, ââ¬Å"Women are sold to the diet industry by the magazines we read and the television programs we watch, almost all of which make us feel anxious about our weight. â⬠Ultimately, the unachievable presentation of the human body in the media leads to many outlets that can harm/distort the average human beingââ¬â¢s perception of themselves.The changes a person must make in order to become what the media considers to be beautiful leads to many problems such as: disordered eating, including anorexia, bulimia, over-exercising, excessive dieting, and over-anxiety over food (just to name a few. ) While most of the population recovering from disordered eating is still predominately composed of women, the number of men with disordered and dangerous eating habits as well as distorted body images is reportedly on the rise.In addition to inevitable physical damage, intangible psychological harm results from body image problems to which the media contributes greatly and regularly. The perception that a single, narrow range of body types is acceptable and healthy for men and women is not only in error, but contributes to widespread social discontent. Instead of celebrating the diversity and beauty of the human form, the media stifles our desire to feel comfortable with ourselves. How to cite Media Influences, Papers
Tuesday, April 28, 2020
My Motivation For Seekin Admission Essays - , Term Papers
My Motivation for Seekin Admission My inspiration to succeed has always come from within. As a child, I had the vision of becoming a star and a role model for the next generation. I applied to Emerson College because I believe it will help me fulfill those dreams. I am a person who is driven to achieve, and help others. The adversity of living in a small town, the frustration of being different, of looking to rise above and realize my own autonomy has helped me grow. The next step in my growth is Emerson. I am also a person who has a strong connection to beauty and art. I have been able to surmount any and all tribulations, and use music as my outlet. Music for me is the manifestation of one's own expression beyond words. Music is something that has always helped me go beyond the status quo and realize who I am and who I want to be. Music is knowledge, which will lead me to my own meaning of life. With the help of college, experience, and my own expression I hope to gain knowledge and wisdom. College is a process (among many others), which directs me to my next move in life. It is a step that I am obliged to take to gain a wider horizon of this world. One day I hope to apply all that I have learned to reach my goals and help others. A person is nothing without dreams. I live every day with this constant reminder written on a post-it note hidden in my wallet. It reminds me that I have a long way to go in life. I am still small and insignificant in many ways and have not yet broken free from my cocoon. The only thing I can hold onto are my dreams; to obtain internal serenity, and to become successful and proud of what I've made of myself- whether that be a Wall Street business woman or a small town hair dresser. As long as I can look back on life and agree with myself that I did not live the ordinary, average life -I will be happy.
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